20200529

Branded Content

Branded content is create content linked to a brand, so the audience connect with with the brand.


There are 3 big steps for doing Branded Content


1. STRATEGY

  • Analysis of the Brand
  • Consultation
  • Strategic Analysis (SWOT). 

SWOT analysis is a strategic planning technique used to help a person or organization identify strengths, weaknesses, opportunities, and threats related to business competition or project planning.

2. CONTENT CREATION

  • Video Production
  • Photography
  • Graphic Design

3. SOCIAL MEDIA


  • Facebook Ads
  • Post Planing
  • Paid Ads Management

Ads on most social networks are sold in an auction format. You bid for a target result (a click or a maximum budget per day).

There are many factors that influence how much you will pay for social media ads.

  • The objective of the campaign
  • The quality of the ad
  • Your target audience
  • The country
  • The time in the year or the day

Depending on your campaign goal you can pay:

  • Cost per clic (CPC)
  • Cost per Impresions (CPM)
  • Cost per conversion
  • Cost per video view



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